The discovery
In 2021 I was freelancing full time as a 3D animator. Mostly founders and startups - renewable energy companies, product companies, early stage teams that needed something visual to explain what they were building.
I had developed a specific workflow. Isometric views of floor plans. Detailed environments. Showing how a product or process actually worked inside a space.
I didn't know it yet, but that workflow was about to find its real purpose.
The call from Houston
In September 2021, Kiromic BioPharma reached out. They're a cancer research and gene therapy company based in Houston. They were expanding into a new wing of their building - converting existing space into a GMP-compliant facility for additional labs.
The contractors had given them a floor plan. They needed someone to visualize it. Specifically, they needed to show how personnel would move through the new space following cGMP procedures - entering, gowning, moving through the facility without cross-contaminating the clean zones.
The approval meeting was in a week.
Building it
I rebuilt their entire floor plan in 3D. Low poly humanoid figures walked through the facility in the correct sequence - gowning up, entering through the right paths, never crossing the contamination boundary.
It was straightforward animation. But it told the story clearly. The reviewers could see exactly how the space would function before a single wall went up.
It got approved. The facility got built.
Why this project kept calling me back
Years went by after that. Different jobs, different projects, different directions. But that Kiromic project never fully left my mind.
It wasn't the most complex thing I had ever built. But my skill set was genuinely useful in a way that had real consequences. A cancer research facility in Houston exists today in part because a visualization made it clear enough to approve.
That's a different kind of outcome than a product launch video or a startup pitch deck.
Eventually I stopped ignoring it. Repulse Studio exists because that one project showed me what this work can actually mean.